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Media-Mind: Why Streaming Media Need Original Content to Succeed (Mobiledia)
Netflix, Hulu and Amazon achieved success by showing other companies' content, but original programming is needed to bring them to the next level and shake up the traditional television model. _**Media-Mind** is our column charting how technology's opportunities and challenges transform traditional media and entertainment, for better or for worse._ Amazon, Netflix and Hulu are among the major players in the streaming business already working on original content for exclusive viewing on their services. Netflix and Hulu are leading the pack with original shows now available to viewers, while Amazon is in the development process for sitcoms and children's programming. None of the shows produced by the streamers have risen to critical acclaim just yet, but that's not as important short-term as the fact that these companies are making original programming in the first place. Producing shows and movies for an online streaming service is drastically different from making shows for a traditional cable network, and viewers are likely to find much of it refreshing. **Just How is This Different from Regular TV?** When a show is for network TV, there are a great number of parties that producers must answer to in order to get the show on ...
Amazon Prime: Netflix Alternative